{"title":"Plush Toys","description":"\u003cspan data-mce-fragment=\"1\"\u003eMoomin plush toys are the perfect accompaniment to a room or to take on an adventure. It's also a classic gift which you cannot go wrong with! See all the soft Moomin plushies here.\u003c\/span\u003e","products":[{"product_id":"60225","title":"Moomin Key Clip Groke 3.5''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cem\u003e\u003cspan\u003e“She stared at the lamp and softly shook her big, clumsy head. A freezing white mist hung round her feet as she started to glide towards the light, an enormous, lonely grey shadow.” \u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e(\u003c\/span\u003e\u003cspan\u003eMoominpappa at Sea\u003c\/span\u003e\u003cspan\u003e, 1965) The Groke is loneliness personified. She is a cold and solitary creature, who is feared by most residents of Moominvalley. The ground freezes beneath her and her icy presence leaves others thinking forlorn thoughts. She seeks warmth and light, but it always eludes her, so her lonely roaming continues. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Groke plush keyring, made of polyester fibre, perfect for your bag or for your keys. \u003c\/span\u003eSize: 3.5\" \/ 8.9 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391623995436,"sku":"60225","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/60225_3b85fcc8-37ee-47e5-aa93-c19660829870.jpg?v=1745917075"},{"product_id":"60673","title":"Backpack Moomintroll","description":"\u003cp\u003e\u003cspan\u003eA beautiful soft and fluffy Moomin backpack, the perfect gift for little ones and Moomin fans alike. This product is not suitable for children under 36 months due to small parts. Please remove all packaging before giving this product to a child. Made of \u003c\/span\u003ePolyester fibre, all new materials Hand wash only.\u003c\/p\u003e\n\u003cp\u003eTotal length 34 cm\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391664922668,"sku":"60673","price":34.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/6C3E78AE-3391-4537-817E-4E57B1097972.jpg?v=1616086893"},{"product_id":"12585","title":"Moomin Plush Moomintroll 8''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eMoomintroll is kind and curious, a great lover of nature and a true friend. His life is full of excitement and adventure, thanks to his daring companions and the tolerant – and somewhat eccentric – Moominmamma and Moominpappa. \u003c\/span\u003eSoft, cuddly and adorable Moomintroll plush that will make any Moomin fans happy. Made from Polyester fibre, all new materials. Size: 8\" \/ 20 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391667347500,"sku":"12585","price":16.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/12585_335b0d86-126b-45c1-9d17-7aa72d8330c4.jpg?v=1616087526"},{"product_id":"12782","title":"Moomin Plush Moomintroll 13''","description":"\u003cp\u003e\u003cspan\u003eMoomintroll is kind and curious, a great lover of nature and a true friend. His life is full of excitement and adventure, thanks to his daring companions and the tolerant – and somewhat eccentric – Moominmamma and Moominpappa. \u003c\/span\u003e This large sitting plush Moomintroll will bring joy and comfort to its owner. Made in soft plush and with a polyester fibre filling, he is ready for cuddles with any Moomin fan. Size: 13\" \/ 33 cm.\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391710568492,"sku":"12782","price":44.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/files\/12782_42350ff7-3037-42d8-902e-725e8845ba6b.jpg?v=1774461312"},{"product_id":"35593002","title":"Groke Beanbag 16 cm","description":"\u003cp\u003eSoft bean bag made out of 100% polyester.\u003c\/p\u003e\n\u003cp\u003eSize: 16 cm \/ 6.5\"\u003c\/p\u003e","brand":"Martinex","offers":[{"title":"Default Title","offer_id":1391724036140,"sku":"35593002","price":21.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/35593002_c89931d0-d78b-4754-b45d-55f2335e337b.jpg?v=1616086885"},{"product_id":"moomin-key-clip-moomintroll-3-5","title":"Moomin Key Clip Moomintroll 3.5''","description":"\u003cp\u003e\u003cspan\u003eMoomintroll is kind and curious, a great lover of nature and a true friend. His life is full of excitement and adventure, thanks to his daring companions and the tolerant – and somewhat eccentric – Moominmamma and Moominpappa. \u003c\/span\u003eSoft, cuddly and adorable Moomintroll plush key clip that will make any Moomin fans happy. Made from Polyester fibre, all new materials. Size: 3.5\" \/ 8.9 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391753658412,"sku":"12856","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/12856_bf75b42a-e17e-4218-9798-1ba79062514f.jpg?v=1745917076"},{"product_id":"60155","title":"Moomin Key Clip Little My 3.5''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eLittle My is fiery and independent – a tiny character with an enormous personality! Known for her sharp tongue, quick temper, and mischievous nature, she seems to thrive in dangerous situations and sometimes takes pleasure in the small misfortunes of others. But still, she is loyal, protective, and an honest friend, and her bravery makes her a good person to have around in a crisis. Little My lives in the Moominhouse. Fun Little My plush key clip to hang on your bag. Made of polyester fibre, all new materials. \u003c\/span\u003eSize: 3.5\" \/ 8.9 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391767486508,"sku":"60155","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/60155_69d72d54-4fa4-4508-8672-d1a0c4debd9c.jpg?v=1616087395"},{"product_id":"60152","title":"Moomin Key Clip Moominmamma 3.5''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eMoominmamma is the gentle and nurturing heart of the Moomin family. She has a special skill for ensuring that people feel cared for and welcome to be themselves. Her housekeeping might seem unusual to some – she’d rather leave the dishes out in the rain than wash them herself – and she has a rebellious streak and a great love of fun. This adorable soft and cuddly Moominmamma plush key clip, wearing her signature apron and holding her black handbag, is the perfect companion for any fans of Moominmamma. Made of Polyester fibre, all new materials. \u003c\/span\u003eSize: 3.5\" \/ 8.9 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391768567852,"sku":"60152","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/60152_90e27087-0f73-4fa5-bbc5-93378732ac8c.jpg?v=1616087396"},{"product_id":"60153","title":"Moomin Key Clip Moominpappa 3.5''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eMoominpappa thinks he’s a great thinker, a talented storyteller, and a fearless traveler – and his family are always happy to indulge him!  Restless, Moominpappa occasionally longs for adventures or something new and exciting to happen, but he is an honourable Moomin who always tries to fulfil his duties\u003c\/span\u003e\u003cspan\u003e. Fun Moominpappa key clip, made of \u003c\/span\u003ePolyester fibre, all new materials. Size: 3.5\" \/ 8.9 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391769321516,"sku":"60153","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/60153_b1db7898-aa91-4957-9631-7a2d014e7c25.jpg?v=1616087416"},{"product_id":"60151","title":"Moomin Key Clip Snorkmaiden 3.5''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eSnorkmaiden is a creative and excitable dreamer whose imagination comes in handy on adventures. She is very resourceful and quick-thinking, which often leads to her saving the day in style with a unique and ingenious solution. She enjoys acting out stories about beautiful maidens and brave heroes – with herself and Moomintroll in the leading roles, of course. Cute Snorkmaiden key clip, with her signature yellow fringe and ankle ring, she is ready to be your friend and companion. Made of Polyester fibre, all new materials. \u003c\/span\u003eSize: 3.5\" \/ 8.9 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391769419820,"sku":"60151","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/60151_0592148d-c936-474c-8a35-0974949b312e.jpg?v=1745917075"},{"product_id":"60154","title":"Moomin Key Clip Snufkin 3.5''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eSnufkin is a philosopher and wanderer who enjoys the simple things in life – fishing, playing his harmonica, and walking alone at night. A free spirit with no interest in owning things, Snufkin enjoys challenging authority figures, such as park keepers. He greatly values his independence, but returns to Moominvalley every spring to spend time with his good friend Moomintroll. Cool Snufkin plush key clip, with him wearing his signature green hat, made of Polyester fibre. \u003c\/span\u003eSize: 3.5\" \/ 8.9 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391769452588,"sku":"60154","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/60154_80d36ec8-cbf0-4e09-a124-7f1f13aa145e.jpg?v=1616087396"},{"product_id":"13201","title":"Moomin Plush Little My 6.5''","description":"\u003cp\u003e\u003cspan\u003eLittle My is fiery and independent – a tiny character with an enormous personality! Known for her sharp tongue, quick temper, and mischievous nature, she seems to thrive in dangerous situations and sometimes takes pleasure in the small misfortunes of others. But still, she is loyal, protective, and an honest friend, and her bravery makes her a good person to have around in a crisis. Little My lives in the Moominhouse. Fun Little My plush toy to bring joy to any Moomin fan. Made from Polyester fibre, all new materials. \u003c\/span\u003eSize: 6.5\" \/ 16.5 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391776137260,"sku":"13201","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/13201_40d6f4c6-a0f2-4307-b87b-91de49f6dd33.jpg?v=1745917076"},{"product_id":"13203","title":"Moomin Plush Moominmamma 6.5''","description":"\u003cp\u003e\u003cspan\u003eMoominmamma is the gentle and nurturing heart of the Moomin family. She has a special skill for ensuring that people feel cared for and welcome to be themselves. Her housekeeping might seem unusual to some – she’d rather leave the dishes out in the rain than wash them herself – and she has a rebellious streak and a great love of fun. This adorable soft and cuddly Moominmamma plush, wearing her signature apron and holding her black handbag, is the perfect companion for any fans of Moominmamma. Made of Polyester fibre, all new materials. \u003c\/span\u003eSize: 6.5\" \/ 16.5 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391776268332,"sku":"13203","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/13203_cfdc9418-0c5a-4c23-862b-6b89a84b22fe.jpg?v=1616087525"},{"product_id":"moominpappa-plush-6-5","title":"Moomin Plush Moominpappa 6.5''","description":"\u003cp\u003e\u003cspan\u003eMoominpappa thinks he’s a great thinker, a talented storyteller, and a fearless traveler – and his family are always happy to indulge him!  Restless, Moominpappa occasionally longs for adventures or something new and exciting to happen, but he is an honourable Moomin who always tries to fulfil his duties\u003c\/span\u003e\u003cspan\u003e. Fun Moominpappa standing plush toy, made of \u003c\/span\u003ePolyester fibre, all new materials. Size: 6.5\" \/ 16.5 cm\u003c\/p\u003e\n\u003cp\u003ePolyester fibre, all new materials\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391777415212,"sku":"13204","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/13204_4b48988b-5c1a-43be-bb4c-dfb916cfc7bc.jpg?v=1616087526"},{"product_id":"13205","title":"Moomin Plush Snorkmaiden 6.5''","description":"\u003cp\u003e\u003cspan\u003eSnorkmaiden is a creative and excitable dreamer whose imagination comes in handy on adventures. She is very resourceful and quick-thinking, which often leads to her saving the day in style with a unique and ingenious solution. She enjoys acting out stories about beautiful maidens and brave heroes – with herself and Moomintroll in the leading roles, of course. Cute Snorkmaiden standing plush toy. Soft and cuddly, with her signature yellow fringe and ankle ring, she is ready to be your friend and companion. Made of Polyester fibre, all new materials. \u003c\/span\u003eSize: 6.5\" \/ 16.5 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391777579052,"sku":"13205","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/13205_ef80628b-fc96-43df-9ac2-1b6db58b453a.jpg?v=1616087527"},{"product_id":"13202","title":"Moomin Plush Snufkin 6.5''","description":"\u003cp\u003e\u003cspan\u003eSnufkin is a philosopher and wanderer who enjoys the simple things in life – fishing, playing his harmonica, and walking alone at night. A free spirit with no interest in owning things, Snufkin enjoys challenging authority figures, such as park keepers. He greatly values his independence, but returns to Moominvalley every spring to spend time with his good friend Moomintroll. Cool Snufkin plush toy, with him wearing his signature green hat, made of Polyester fibre. \u003c\/span\u003eSize: 6.5\" \/ 16.5 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391779184684,"sku":"13202","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/13202_67c931a2-00c3-427b-989b-051f6e2c70db.jpg?v=1616087549"},{"product_id":"60674","title":"Moomin Plush Snorkmaiden 8''","description":"\u003cp\u003e\u003cspan\u003eSnorkmaiden is a creative and excitable dreamer whose imagination comes in handy on adventures. She is very resourceful and quick-thinking, which often leads to her saving the day in style with a unique and ingenious solution. She enjoys acting out stories about beautiful maidens and brave heroes – with herself and Moomintroll in the leading roles, of course. \u003c\/span\u003eAdorable Snorkmaiden plush toy in a larger size. Soft and cuddly, with her signature yellow fringe and ankle ring, she is ready to be your friend and companion. Size: 8\" \/ 20 cm. Filling: Polyester fibre.\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391799861292,"sku":"60674","price":16.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/6114CFF8-6207-4E26-A269-7A3B36FDA5BB.jpg?v=1745917075"},{"product_id":"hemulen-soft-toy-20-cm","title":"Hemulen 20 cm","description":"\u003cp\u003eSize: 20 cm \/ 8\"\u003c\/p\u003e\n\u003cp\u003e100% Polyester\u003c\/p\u003e\n\u003cp\u003eMachine wash 30c\u003c\/p\u003e","brand":"Martinex","offers":[{"title":"Default Title","offer_id":8628521467948,"sku":"35593906","price":24.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/35593906_01_webstore.jpg?v=1616087088"},{"product_id":"moomin-plush-moomintroll-6-5","title":"Moomin Plush Moomintroll 6.5''","description":"\u003cp\u003e\u003cspan\u003eMoomintroll is kind and curious, a great lover of nature and a true friend. His life is full of excitement and adventure, thanks to his daring companions and the tolerant – and somewhat eccentric – Moominmamma and Moominpappa. \u003c\/span\u003eSoft, cuddly and adorable standing Moomintroll plush that will make any Moomin fans happy. Made from Polyester fibre, all new materials.  Size: 6.5\" \/ 16.5 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":12114206261292,"sku":"60989","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/3705-60989-3-800.jpg?v=1774457967"},{"product_id":"moomin-plush-the-groke-6-5","title":"Moomin Plush The Groke 6.5''","description":"\u003cp\u003e\u003cem\u003e\u003cspan\u003e“She stared at the lamp and softly shook her big, clumsy head. A freezing white mist hung round her feet as she started to glide towards the light, an enormous, lonely grey shadow.” \u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e(\u003c\/span\u003e\u003cspan\u003eMoominpappa at Sea\u003c\/span\u003e\u003cspan\u003e, 1965) The Groke is loneliness personified. She is a cold and solitary creature, who is feared by most residents of Moominvalley. The ground freezes beneath her and her icy presence leaves others thinking forlorn thoughts. She seeks warmth and light, but it always eludes her, so her lonely roaming continues.  Cuddly The G\u003c\/span\u003eroke plush toy, made from polyester fibre. Size: 6.5\" \/ 16.5 cm Hand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":12114221072428,"sku":"60993","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/8ECF0C3D-B4E8-4155-97EF-9DD0C1BA6A21.jpg?v=1616087539"},{"product_id":"moomin-plush-stinky-6-5","title":"Moomin Plush Stinky 6.5''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eStinky is a small, irate creature who is often causing trouble for the other residents of Moominvalley. He is a villain, and proud of it! He’s never one to let an opportunity for personal gain pass him by, and he always has a scheme or a racket on the go. Even though he’s a known criminal, the Moomin family takes some pride in being on good terms with Stinky. Stinky has a fuzzy body, skinny legs and two little antennae instead of ears. Cool Stinky plush toy, made of Polyester fibre. \u003c\/span\u003eSize: 6.5\" \/ 16.5 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only \u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":12114232311852,"sku":"60992","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/3613-60992-3-800.jpg?v=1616087549"},{"product_id":"moomin-plush-ancestor-6-5","title":"Moomin Plush Ancestor 6.5''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eThe Ancestor is a small, furry and grey troll with a large snout and a long black tail. It does not speak or eat. \u003c\/span\u003e\u003cspan\u003eAccording to Moominmamma, the ancestors used to live behind tiled stoves. Super soft and cuddly Ancestor plush toy, made of Polyester fibre. \u003c\/span\u003eSize: 6.5\" \/ 16.5 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":12114241552428,"sku":"60994","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/3607-60994-3-220.jpg?v=1616087524"},{"product_id":"moomin-plush-sniff-dog-6-5","title":"Moomin Plush Sniff 6.5''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eSniff is something of a younger sibling to Moomintroll, having been adopted by the Moomin family at an early age. 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