{"title":"Keyrings and Charms","description":"\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cspan class=\"\"\u003eMoomin keyrings and charms are a great way to bring a touch of Moomin charm with you wherever you go. Charms are an easy way to add extra Moominous style to your bag, keyring or pouch. Our keyring selection includes metal and plush keyrings featuring your favourite Moomin characters. And if you're after extra protection, choose a reflective keyring!\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"60225","title":"Moomin Key Clip Groke 3.5''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cem\u003e\u003cspan\u003e“She stared at the lamp and softly shook her big, clumsy head. A freezing white mist hung round her feet as she started to glide towards the light, an enormous, lonely grey shadow.” \u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e(\u003c\/span\u003e\u003cspan\u003eMoominpappa at Sea\u003c\/span\u003e\u003cspan\u003e, 1965) The Groke is loneliness personified. She is a cold and solitary creature, who is feared by most residents of Moominvalley. The ground freezes beneath her and her icy presence leaves others thinking forlorn thoughts. She seeks warmth and light, but it always eludes her, so her lonely roaming continues. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Groke plush keyring, made of polyester fibre, perfect for your bag or for your keys. \u003c\/span\u003eSize: 3.5\" \/ 8.9 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391623995436,"sku":"60225","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/60225_3b85fcc8-37ee-47e5-aa93-c19660829870.jpg?v=1745917075"},{"product_id":"bh1","title":"Bag Hanger Snorkmaiden","description":"\u003cp\u003eCute bag hanger with a Snorkmaiden charm and two blue flowers. The bag hanger comes with a large lobster clip and can easily be attached to your handbag for personalisation and decoration.\u003c\/p\u003e\n\u003cp\u003eMaterial: Metal \u003c\/p\u003e\n\u003cp\u003eTotal length 8 cm\u003c\/p\u003e","brand":"TMF-Trade","offers":[{"title":"Default Title","offer_id":1391677374508,"sku":"BH1","price":8.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/BH1_b91582fa-68a3-457b-8481-6f8766d336bd.jpg?v=1616086903"},{"product_id":"moomin-key-clip-moomintroll-3-5","title":"Moomin Key Clip Moomintroll 3.5''","description":"\u003cp\u003e\u003cspan\u003eMoomintroll is kind and curious, a great lover of nature and a true friend. His life is full of excitement and adventure, thanks to his daring companions and the tolerant – and somewhat eccentric – Moominmamma and Moominpappa. \u003c\/span\u003eSoft, cuddly and adorable Moomintroll plush key clip that will make any Moomin fans happy. Made from Polyester fibre, all new materials. Size: 3.5\" \/ 8.9 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391753658412,"sku":"12856","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/12856_bf75b42a-e17e-4218-9798-1ba79062514f.jpg?v=1745917076"},{"product_id":"60155","title":"Moomin Key Clip Little My 3.5''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eLittle My is fiery and independent – a tiny character with an enormous personality! Known for her sharp tongue, quick temper, and mischievous nature, she seems to thrive in dangerous situations and sometimes takes pleasure in the small misfortunes of others. But still, she is loyal, protective, and an honest friend, and her bravery makes her a good person to have around in a crisis. Little My lives in the Moominhouse. Fun Little My plush key clip to hang on your bag. Made of polyester fibre, all new materials. \u003c\/span\u003eSize: 3.5\" \/ 8.9 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391767486508,"sku":"60155","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/60155_69d72d54-4fa4-4508-8672-d1a0c4debd9c.jpg?v=1616087395"},{"product_id":"60152","title":"Moomin Key Clip Moominmamma 3.5''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eMoominmamma is the gentle and nurturing heart of the Moomin family. She has a special skill for ensuring that people feel cared for and welcome to be themselves. Her housekeeping might seem unusual to some – she’d rather leave the dishes out in the rain than wash them herself – and she has a rebellious streak and a great love of fun. This adorable soft and cuddly Moominmamma plush key clip, wearing her signature apron and holding her black handbag, is the perfect companion for any fans of Moominmamma. Made of Polyester fibre, all new materials. \u003c\/span\u003eSize: 3.5\" \/ 8.9 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391768567852,"sku":"60152","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/60152_90e27087-0f73-4fa5-bbc5-93378732ac8c.jpg?v=1616087396"},{"product_id":"60153","title":"Moomin Key Clip Moominpappa 3.5''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eMoominpappa thinks he’s a great thinker, a talented storyteller, and a fearless traveler – and his family are always happy to indulge him!  Restless, Moominpappa occasionally longs for adventures or something new and exciting to happen, but he is an honourable Moomin who always tries to fulfil his duties\u003c\/span\u003e\u003cspan\u003e. Fun Moominpappa key clip, made of \u003c\/span\u003ePolyester fibre, all new materials. Size: 3.5\" \/ 8.9 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391769321516,"sku":"60153","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/60153_b1db7898-aa91-4957-9631-7a2d014e7c25.jpg?v=1616087416"},{"product_id":"60151","title":"Moomin Key Clip Snorkmaiden 3.5''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eSnorkmaiden is a creative and excitable dreamer whose imagination comes in handy on adventures. She is very resourceful and quick-thinking, which often leads to her saving the day in style with a unique and ingenious solution. She enjoys acting out stories about beautiful maidens and brave heroes – with herself and Moomintroll in the leading roles, of course. Cute Snorkmaiden key clip, with her signature yellow fringe and ankle ring, she is ready to be your friend and companion. Made of Polyester fibre, all new materials. \u003c\/span\u003eSize: 3.5\" \/ 8.9 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391769419820,"sku":"60151","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/60151_0592148d-c936-474c-8a35-0974949b312e.jpg?v=1745917075"},{"product_id":"60154","title":"Moomin Key Clip Snufkin 3.5''","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eSnufkin is a philosopher and wanderer who enjoys the simple things in life – fishing, playing his harmonica, and walking alone at night. A free spirit with no interest in owning things, Snufkin enjoys challenging authority figures, such as park keepers. He greatly values his independence, but returns to Moominvalley every spring to spend time with his good friend Moomintroll. Cool Snufkin plush key clip, with him wearing his signature green hat, made of Polyester fibre. \u003c\/span\u003eSize: 3.5\" \/ 8.9 cm\u003c\/p\u003e\n\u003cp\u003eHand wash only\u003c\/p\u003e","brand":"Aurora World","offers":[{"title":"Default Title","offer_id":1391769452588,"sku":"60154","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/60154_80d36ec8-cbf0-4e09-a124-7f1f13aa145e.jpg?v=1616087396"},{"product_id":"ma10","title":"Moomin Metal Keyring Heart","description":"\u003cp\u003e\u003cspan\u003eAdorable strong heart shaped metal keyring with Moomintroll and Snorkmaiden that spins to make you happy every time you open your door!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTotal length 9 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCharm 4 cm\u003c\/span\u003e\u003c\/p\u003e","brand":"TMF-Trade","offers":[{"title":"Default Title","offer_id":1391809396780,"sku":"MA10","price":8.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/MA10_59e0dfed-fab4-4020-b266-539eb653c277.jpg?v=1745917075"},{"product_id":"ma11","title":"Moomin Metal Keyring Moomintroll glittering","description":"\u003cp\u003e\u003cspan\u003eBeautiful strong glittering metal keyring with Moomintroll dancing that will make you happy every time you open your door!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMaterial: Metal\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTotal length 12cm\u003c\/span\u003e\u003c\/p\u003e","brand":"TMF-Trade","offers":[{"title":"Default Title","offer_id":1391809757228,"sku":"MA11","price":8.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/MA11_66eeaa2c-a16b-41c4-a8b0-3bd7cd6f1543.jpg?v=1745917076"},{"product_id":"ma12","title":"Moomin Metal Glitter Keyring Little My","description":"\u003cp\u003e\u003cspan\u003eFun strong glittering metal keyring with Little My dancing that will make you happy every time you open door!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTotal Length 11 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCharm 5 cm\u003c\/span\u003e\u003c\/p\u003e","brand":"TMF-Trade","offers":[{"title":"Default Title","offer_id":1391809822764,"sku":"MA12","price":3.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/MA12_aaaf2f86-4f1c-411e-84ba-0ccb8f49fcd7.jpg?v=1616087430"},{"product_id":"ma17","title":"Moomin Metal Keyring skating","description":"\u003cp\u003e\u003cspan\u003eCute strong metal keyring with Moomintroll skating that will make you happy every time you open your door!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMaterial: Metal\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTotal length 9.5 cm\u003c\/span\u003e\u003c\/p\u003e","brand":"TMF-Trade","offers":[{"title":"Default Title","offer_id":1391810084908,"sku":"MA17","price":8.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/MA17_3c103142-8b5a-442b-aa60-8746d11b9458.jpg?v=1616087433"},{"product_id":"moomin-bag-hanger-little-my","title":"Bag Hanger Little My Pink","description":"\u003cp\u003eCute bag hanger with a Little My charm and a pink flower. The bag hanger comes with a large lobster clip and can easily be attached to your handbag for personalisation and decoration.\u003c\/p\u003e\n\u003cp\u003eMaterial: Metal \u003c\/p\u003e\n\u003cp\u003eTotal length 8 cm\u003c\/p\u003e","brand":"TMF-Trade","offers":[{"title":"Default Title","offer_id":7638981148716,"sku":"BH2","price":8.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/b46c667332159eb8a782b57c6724a1ca.jpg?v=1616086893"},{"product_id":"moomin-big-charm-little-my","title":"Big Charm Little My","description":"\u003cp\u003e\u003cspan\u003eDecorate your handbag, bracelet or keychain with this fun \u003c\/span\u003eLittle My charm. The charm comes with a lobster clip and has a back and front design.\u003c\/p\u003e\n\u003cp\u003eMaterial: Metal\u003c\/p\u003e\n\u003cp\u003eHeight : 4 cm\u003c\/p\u003e","brand":"TMF-Trade","offers":[{"title":"Default Title","offer_id":7663619047468,"sku":"BC3","price":3.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/142EA80A-85B7-433D-AF81-B37EF650CD0A.jpg?v=1616086892"},{"product_id":"moomin-big-charm-snorkmaiden","title":"Big Charm Snorkmaiden","description":"\u003cp\u003e\u003cspan\u003eDecorate your handbag, bracelet or keychain with this adorable \u003c\/span\u003eSnorkmaiden charm. The charm comes with a lobster clip and has a back and front design.\u003c\/p\u003e\n\u003cp\u003eMaterial: Metal\u003c\/p\u003e\n\u003cp\u003eHeight : 4 cm\u003c\/p\u003e","brand":"TMF-Trade","offers":[{"title":"Default Title","offer_id":7663619113004,"sku":"BC2","price":4.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/B9ED4AFC-2135-45B1-9B89-FC1ED25B3C60.jpg?v=1616086926"},{"product_id":"moomin-big-charm-moominpappa","title":"Big Charm Moominpappa","description":"\u003cp\u003e\u003cspan\u003eDecorate your handbag, bracelet or keychain with this cool \u003c\/span\u003eMoominpappa charm. The charm comes with a lobster clip and has a back and front design.\u003c\/p\u003e\n\u003cp\u003eMaterial: Metal\u003c\/p\u003e\n\u003cp\u003eHeight : 3.5 cm\u003c\/p\u003e","brand":"TMF-Trade","offers":[{"title":"Default Title","offer_id":7663619506220,"sku":"BC5","price":1.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/B26F8F6E-A442-4835-87B8-CBD78A4EC612.jpg?v=1616086893"},{"product_id":"moomin-big-charm-moominmamma","title":"Big Charm Moominmamma","description":"\u003cp\u003e\u003cspan\u003eDecorate your handbag, bracelet or keychain with this adorable \u003c\/span\u003eMoominmamma charm. The charm comes with a lobster clip and has a back and front design.\u003c\/p\u003e\n\u003cp\u003eMaterial: Metal\u003c\/p\u003e\n\u003cp\u003eHeight : 3.5 cm\u003c\/p\u003e","brand":"TMF-Trade","offers":[{"title":"Default Title","offer_id":7663622094892,"sku":"BC6","price":4.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/FD7B2AE4-65FF-4D26-8303-56AB0B647371.jpg?v=1616086892"},{"product_id":"moomin-big-charm-hattifattener","title":"Big Charm Hattifattener","description":"\u003cp\u003e\u003cspan\u003eDecorate your handbag, bracelet or keychain with this fun \u003c\/span\u003eHattifattener charm. The charm comes with a lobster clip and has a back and front design.\u003c\/p\u003e\n\u003cp\u003eMaterial: Metal\u003c\/p\u003e\n\u003cp\u003eHeight : 3.5 cm\u003c\/p\u003e","brand":"TMF-Trade","offers":[{"title":"Default Title","offer_id":7663623733292,"sku":"BC7","price":4.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/DBC6809E-1871-41ED-B647-A6397EC5B0EE.jpg?v=1616086891"},{"product_id":"keyring-snufkin","title":"Keyring Snufkin","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eSoft Snufkin rubber keyring\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eTotal height 8.5 cm\u003c\/span\u003e\u003c\/p\u003e","brand":"Anglo-Nordic","offers":[{"title":"Default Title","offer_id":12447267487788,"sku":"42776","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/IMG_0573.jpg?v=1616087113"},{"product_id":"keyring-moominpappa","title":"Keyring Moominpappa","description":"\u003cp\u003eRubber key ring featuring Moominpappa with his top hat and cane.\u003c\/p\u003e\n\u003cp\u003eTotal length 8 cm\u003c\/p\u003e","brand":"Anglo-Nordic","offers":[{"title":"Default Title","offer_id":12447284559916,"sku":"42777","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2696\/4448\/products\/IMG_0568.jpg?v=1616087109"},{"product_id":"keyring-moomin-upside-down","title":"Keyring Moomin Up And Down","description":"\u003cp\u003eRubber key ring featuring Moomintroll doing a head spin!\u003c\/p\u003e\n\u003cp\u003eTotal length 5.5 cm\u003c\/p\u003e","brand":"Anglo-Nordic","offers":[{"title":"Default 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